You pay for Claude Pro. Maybe ChatGPT Plus too. $40-300/month on AI tools. And every conversation starts the same way:
"I'm a consultant. I work with enterprise clients. My style is direct. Here's what I need..."
Again. And again. And again.
"Help me prepare for my call with Acme Corp tomorrow."
"Here are some general tips for sales calls. First, research the company..."
"Help me prepare for my call with Acme Corp tomorrow."
"Based on your last 3 interactions with Acme, they're concerned about implementation timeline. Your notes show the decision-maker is Sarah Chen, budget approved for Q2. Here's your prep brief using the framework that worked with similar enterprise deals last month."
You didn't ask for any of that context. Your Second Brain assembled it silently — your methodology, that client's history, your proven frameworks — and injected exactly what was relevant.
Not an app. Not a tool you open. An invisible layer that makes every response better.
For the past 10 weeks, I sat down with 39 professionals — one at a time, 90 minutes each — and manually built their Second Brains. Consultants. Agency owners. Marketing directors. Coaches.
54%
Never opened a terminal
56%
Non-technical
87%
Disorganized files
8/8
Setup friction = #1 blocker
I was the bottleneck.
The thing that made it work — me asking the right questions, knowing what to extract — was also what made it impossible to scale.
So I built the Guide MCP.
An always-available setup and maintenance layer for your Second Brain that lives inside Claude Code. Handles imports, architecture, personalization, MCP configuration, agent building, and ongoing health monitoring through plain-English conversations.
The onboarding call that never ends.
Now with a control panel.
67 minutes. Self-paced. No call needed.
ChatGPT history
Your conversations.json (even 90MB+ files). Extracts preferences, recurring prompts, decision frameworks, and voice patterns.
Claude Projects
Each Project's instructions become agents. Uploaded files become memory. Conversation patterns become workflows.
Google Drive
Scans your Workspace. Identifies most-referenced docs, frameworks, templates, and client materials.
Everything else
Notion pages, Perplexity collections, Custom GPT instructions, .cursorrules files.
67 minutes. Self-paced. No call needed. No technical knowledge required.
This is where every other AI product fails. The setup works on Day 1. By Day 30, your job changed — and the setup is frozen in time.
Add a new client brief. The Guide MCP detects it and updates your proposal agent, briefing workflow, content voice — automatically.
Evaluation loops that get better over time. Month 1: you review everything. Month 3: the system catches 80% of issues before you see them.
Tracks which agents run well and which don't. Flags underperformers. Suggests fixes. Ask "how are my agents doing?" and get an honest answer.
Flags stale workflows, unused agents, knowledge gaps. "Your prospecting agent hasn't been updated since you added 3 new clients."
Some things are just hard with plain text. The Guide MCP generates a local dashboard you open in your browser.
Green/yellow/red status for every agent. Which are performing, which need attention.
Are your outputs getting better or worse? Track quality scores over time.
What topics are covered, what's fresh, what's stale, what's missing.
Current tasks, priorities, recommendations for what to build next.
No app to download • No login • Open dashboard.html in Chrome
Gabe Marusca
Consultant
20+ hrs/week saved
20+ hours per week saved. His Second Brain handles research synthesis, client prep, and content drafting across his entire practice.
Andrew Shaw
Professional
60% faster
Job applications from 30 minutes to 12 minutes each. 60% time reduction. The Brain knew his experience, strengths, and writing style.
Shaun
Marketing Operator
85% faster content
85% reduction in content creation time. First drafts need minimal editing because the Brain knows his voice, audience, and themes.
Sharon Greene
Futurist
All-in-one briefing
"One command does all this?" — seeing email + calendar + WhatsApp in one daily briefing for the first time.
Mark & Stas: "This replaces my entire SaaS stack."
Not a one-time purchase.
Static AI Setup
What everyone else sells
Living Brain
What this is
Context handling
Dumps everything into a system prompt
Retrieves only the right 300 tokens per query
Memory
Resets every session
Accumulates how you work over time
Updates
You get a snapshot, creator moves on
Creator updates, you get the latest automatically
Day 30
Same as Day 1
Knows your clients by name
Maintenance
You maintain it (or it decays)
Maintains itself and tells you what needs attention
Visibility
No insight into what's working
Dashboard shows agent health, quality trends, gaps
The old way: 39 clients paid $197-$2,497 for a manual setup. One call. Then they were on their own. As one client told me three months later:
"The brain is growing, but agents aren't improving as a result."
The new way: The setup is automated. The maintenance is continuous. The brain stays alive.
50 Founding Spots • 60-Day Money-Back Guarantee
Everything you need to build and run your brain.
Founding rate — $997/year after spots fill
Pre-sale — General availability March 1
Full 67-minute guided brain build
Context harvest + architecture + personalization
MCP integration setup
First working workflow on Day 1
Ongoing Guide MCP access
Local admin dashboard
All future updates and capabilities
You built it. Now turn it on.
Founding rate — $497/year standard
Pre-sale — General availability March 1
Guide MCP plugs into your existing brain
Agent management and health monitoring
Knowledge propagation (new knowledge → agents update)
Quality process setup and improvement
Local admin dashboard
All future updates
$25/month for a brain that finally manages itself.
If the Guide MCP doesn't save you at least 5 hours in the first month, you get every dollar back. I've onboarded 39 people manually. I know what the results look like. I'm not worried.
Pre-sale — General availability March 1. Paid yearly upfront.
I don't have a Second Brain yet
50 founding spots. Price increases to $997 when they fill.
I already have a Second Brain
The onboarding call that never ends. Now with a control panel.
39 professionals. $40,000 in manual onboarding. 10 weeks of learning what works. Now automated, maintained, and visible.
Built by Iwo Szapar, Second Brain Factory.